FoundTrustedBooked

A traditional mystery shop sends a real person to stay and grade the experience inside your hotel. A digital mystery shop does the same for everything that happens before the guest arrives. Stiplo acts as a synthetic guest across your website, your booking journey, your search and AI presence, and your public listings, and checks whether a guest can find you, trust what they find, and book without friction. It runs continuously instead of once a quarter, and it covers the digital journey where most direct bookings are won or lost.

No. There is no setup, no integration, and nothing to install. We look at your public pages the way a guest does, so nobody on your side has to lift a finger to start. You give us a URL, we run the Mystery Shop, and you get the report.

Yes. We only look at your publicly accessible pages, the same ones any guest or search engine can see. We never log in, submit a booking, enter a payment, or touch your booking engine, PMS, CRS, or guest data. Every report is shared only with the people you choose.

Because the gap is rarely visible from the desk. An offer that expired weeks ago but is still live, a price that does not match the one you advertised, a booking form that stalls on a phone, a listing that disagrees with your own site: each one is a small moment where a guest gives up and books on an OTA instead, and you pay 15 to 25 percent commission on a guest who was already yours. Your homepage can look perfect while the booking is leaking three clicks deeper.

When a guest asks an AI assistant where to stay, it answers with specific hotels, and the ones it names get the consideration. You show up when your site is readable to those assistants: clear structured data, answerable content about your location and your rooms, and nothing blocking the AI crawlers. Stiplo checks whether you appear in those answers across the main assistants and, where you do not, tells you exactly what to change.

You can start with one property for free: a full Mystery Shop, screenshot-evidenced, with no obligation. Beyond that, Stiplo is priced per property per month, with portfolio pricing for groups, set with you in a short conversation. We do not publish fixed price points because the right plan depends on how many properties you run and what you want monitored.

A report on one of your properties, prioritised by revenue impact: the issues costing you direct bookings, the fixes to make, and the demand you are not yet capturing. Every finding is backed by screenshot evidence, and we will walk you through it if you want.