Blog
Insights on hotel commercial integrity, direct booking strategy, and website optimisation.
GEO & AI SearchFeatured
Hotel Schema Markup: 5 Types Every Property Needs
We audited 8 luxury hotel websites. Only 3 had any schema at all. Here are the 5 types that determine whether AI recommends your property.
Carlo·
GEO & AI SearchFeatured
Why Bing May Be the Secret to Your Hotel Appearing on ChatGPT
ChatGPT and Perplexity use Bing to find information. If your hotel isn't indexed there, you're invisible to AI. Five steps to fix it.
Carlo·
GEO & AI Search
Only 1 in 6 Hotels Are Visible to AI Search
GEO & AI SearchFeatured
Hotel Schema Markup: 5 Types Every Property Needs
We audited 8 luxury hotel websites. Only 3 had any schema at all. Here are the 5 types that determine whether AI recommends your property.
GEO & AI SearchFeatured
Why Bing May Be the Secret to Your Hotel Appearing on ChatGPT
ChatGPT and Perplexity use Bing to find information. If your hotel isn't indexed there, you're invisible to AI. Five steps to fix it.